The eloquent and charming former Second Lady, Hajia Samira Bawumia, has stormed the Central Region to secure the votes of delegates for her husband, Dr. Mahamudu Bawumia, ahead of the presidential primary of the New Patriotic Party (NPP) on 31st January, 2025.
She has decided to launch a vigorous campaign blitz to secure delegates’ votes for the former vice president to lead the main opposition party for the 2028 general election.
The arrival of Hajia Samira Bawumia in the Central Region signalled a direct and determined effort to woo delegates at the very heart of that region.
The move is seen as a masterstroke to solidify existing support and decisively swing undecided voters in a key battleground.
Amidst a charged atmosphere, Mrs. Bawumia was met with enthusiastic crowds as she began a series of intense engagements with party executives, constituency delegates, and grassroots supporters.
Her mission is to passionately articulate Dr. Bawumia’s vision and convince the party’s base that the former Vice President is the most formidable candidate to lead the NPP.
“The time for unity and strategic victory is now. My husband, Mahamudu Bawumia, has the proven track record, the innovative policies for job creation for our dear youth and women, and the steadfast commitment to Ghana’s transformation that our party and nation need. We are here to earn your trust and your vote,” Hajia Samira declared during a meeting with delegates.
Political watchers believe that Samira Bawumia’s entry into the Central Region is more than a routine campaign stop as it is seen as a powerful demonstration of the Bawumia campaign’s confidence and organisational strength.
Her proven eloquence and charismatic connection with the electorate, which proved decisive in the 2016 and 2020 general elections, are now being deployed in the critical internal contest.
“Samira is not just campaigning; she is on a conquest for hearts and minds in territory they need to win,” Ms Adwoa, Central Region Women Organiser, stated.
“Her ‘issue-based’ and inspiring campaign style disarms opponents and builds a compelling case for her husband. Storming the Central Region this early shows they are taking no votes for granted,” she added.
The tour underscored Mrs. Bawumia’s unique role as a formidable force multiplier within the NPP.
Her ability to mobilise support, particularly among women and youth, sets a significant tone for the primaries, challenging other aspirants to match her grassroots appeal.
This Central Region offensive marks the beginning of a national tour for Samira Bawumia, with plans to extend her campaign to other regions in the coming weeks.
The move runs concurrently with Dr. Bawumia’s own campaign activities in the Western Region, creating a formidable two-pronged assault on the political landscape as the January 31, 2026, primaries draw nearer.
By Collins Adu-Gyamfi
